Print Marketing
These days most marketing happens through social media or web platforms. It is important to use both, but small business can find it more beneficial to focus more on print material. There is something special about print marketing as it adds a personalised touch that audiences appreciate.
Brochures
Unfortunately, in this day and age brochures are not used as widely as they were years ago, but there’s definitely a resurgence and that’s with good reason.
Brochures come in many shapes and sizes and can be distributed in person or left in numerous places for prospective customers to peruse and take with them. They can be handed out at events, conferences and various other places.
As well as being loaded with information to read you can direct people to specific web pages via QR codes. Combining print marketing with digital marketing can be very effective.
Flyers
People often make the mistake of trying to cram too much information onto flyers. Focussing on a great design that can grab people’s attention and keeping text down to as few words as possible is key. Flyers are very versatile, but they really need to hit the mark in terms of design and what they say.
We can help to make sure that your money is well spent by designing an effective flyer and by printing it at great quality for a great price.
Posters
All about catching attention of passers-by, posters need to be effectively designed and your message should be specifically targeted to the people that will walk by.
Make sure that those people take action with a strong call-to-action. QR codes are a great way to direct people to the relevant information on your website.
All in all a great form of targeted advertising tool that ensures your message is heard by a high number of people.
Logos
The number 1 most important element of any marketing strategy. It is the one thing that keeps every last one of your marketing materials on brand. You want people to not only recognise you instantly.
A great logo can be used alone very effectively for marketing your business. Pens, t-shirts, hats, mugs, the list goes on. Getting your logo onto different quality items and passed around to your customers, suppliers, friends, prospective clients is a great way to get you noticed.
At TBB Design we can design and produce a whole range of branded products and gifts that will make your audience sit up and take notice of you.
TBB Design is here to help you will all your Print Marketing needs. Whether you want to have a chat to get some ideas about the best way to promote your business, or if you have a specific need, feel free to get in touch, we look forward to it.